Sunday, May 19, 2013

Rolls Royce breaks tradition for Olympics

Never in the past 108 years took the luxury brand Rolls-Royce in his head for his emblems to jettison. Up to now. The three English White painted Phantom Series II Drophead Coupes that the brand was committed during the closing ceremony of the Olympic Games in London, were provided with new emblems traditional RR copies already in service since the company foundation in 1904, replaced.

It was the Rolls-Royce Bespoke Design Team that the new badges traced out. On the grille, the Little Graceful Goddess as sent to the wellness and temporarily replaced by the  Spirit of Ecstasy, with accompanying Union Flag. In the middle of the handlebar mounted the brand a plate a traditional wreath and torch, and the inscription London 2012  encircled by the Olympic motto Citius, Altius, Fortius  which means Faster, Higher, and Stronger”. To add even more color to give each car was given an identity tag that distinguishes him as   One of Three.

The hand-built in Good Word Phantom Series II Drophead Coupes had the honor of three British artists to be transported slowly, while their best foot forward during the event called A Symphony of British Music. Initially hidden from view by the fabric roof, the identity of the artist unveiled at the fall of that construction. At the wheel of each car was an employee of Rolls-Royce, which will provide the necessary training was given.